Toyota Prius Continues to Rise in Popularity
Published Monday, 23 May, 2011 by Blog Admin. Categories: Green, News, Wallingford, Toyota, Hybrid, Technology.
Production shutdowns in Japan after the earthquake and tsunami on March 11th has not slowed down the popularity of Toyota Prius, available at Toyota of Wallingford.
The third milestone in the last six months Prius, worldwide sales topped the two million mark in October 2010, and Toyota's award-winning hybrid beat Japan's all-time domestic sales record for any vehicle with sales of 315,669 units.
On a global scale Prius sales remain consistently strong at more than 2,100,000, of which European sales account for more than 200,000 units. And total Toyota hybrid vehicle sales now exceed three million units worldwide.
First introduced in Japan in 1997, and on sale in Europe and US for more than a decade, Prius has the highest brand awareness of any hybrid vehicle. Three generations of Prius have not only seen significant improvements to successive evolutions of its Hybrid Synergy Drive powertrain, but also a marked change in customer perceptions of full hybrid technology.
Toyota will not only continue to produce the Prius gas electric hybrid, but by the beginning of next year, Toyota will introduce a Prius plug-in hybrid to the mass market.
Starting in 2012, Toyota hopes to have a full line-up of Prius vehicles, making it a stand alone brand connected to Toyota.
Source: http://www.advertiser.ie/galway/article/39425/toyota-prius-sales-continue-dramatic-rise